build precise, real-time audiences based on clinical, demographic, and engagement data
establish seamless journeys from click-to-care with automated women's health campaigns
women account for 80% of consumer purchasing decisions in healthcare; engage this audience with tools that are tailored to women’s health experiences (OliverWyman).
- Corey Moen's Notion Docs
personalization
leverage data to tailor emails to patients and increase effectiveness
- Vincent Bidaux's Fall Sandbox
pre-built healthcare campaigns
100+ email and SMS campaigns with automations and content built to convert
- Corey Moen's Notion Docs
ROI and performance insights
powerful metrics to improve campaign reach and measure ROI projections
ready to claim your competitive advantage and grow your patient base?
Women are demanding quality provider relationships
It’s vital for women’s healthcare providers to create personalized patient experiences in order to build trust and lasting relationships with their population. Build a loyal patient audience and create meaningful, tailored care experiences for your women’s health organization with omnichannel campaigns.
as simple or as robust as you need - always compliant
we adhere to the most rigorous compliance standards - you protect your patients.
see our stance on security
curate the experience your patients expect
take control of your growth and retention strategies with impactful campaigns for women’s health applications.
- Finsweet Attributes
mammography screening reminder
Encourage women to get their annual mammography screening to drive engagement and improve care outcomes. Set up a simple campaign to target any women who have yet to receive their preventative screening with CTAs to book an appointment now.
- Corey Moen's Notion Docs
hormonal health education
Educate patients and prospects on hormonal health, signs of an imbalance, and when it's time to see a doctor. Share the importance of knowing baseline levels in order to maintain overall health with CTAs to learn more about specific hormone concerns.
- Vincent Bidaux's Fall Sandbox
pregnancy and postpartum wellness
Tailor a series of emails to support women during pregnancy and postpartum. Cover topics such as prenatal nutrition, exercise during pregnancy, postpartum recovery, and mental health support for new mothers.
healthcare experience marketing
What is Marketing for Women’s Health
Marketing for women’s health consists of the tools and strategies women’s healthcare marketers use to attract, acquire, and retain patients. Women’s health marketing strategies span several channels but should specifically focus on digital, predominantly email and SMS.
It’s vital for Women’s health marketers to use digital marketing solutions to reach their patients where consumers prefer to be reached. Digital marketing solutions are no longer a nice to have but rather a must-have in order to compete to acquire and retain patients.
It’s vital for Women’s health marketers to use digital marketing solutions to reach their patients where consumers prefer to be reached. Digital marketing solutions are no longer a nice to have but rather a must-have in order to compete to acquire and retain patients.
Why is Marketing for Women’s Health Important
Women account for 80 percent of consumer purchasing decisions in the healthcare industry (OliverWyman). As patients continue to seek quality women's healthcare services, women’s healthcare organizations must adapt their patient acquisition and retention philosophies to fit an increasingly digital world and competitive marketplace. This shift means retooling and rethinking women’s healthcare marketing practices in favor of digital solutions that support both patient acquisition and patient retention.
Meeting patients where they are has never been more vital for women’s healthcare marketers. Patients seek out care in an increasingly digital fashion - is your women’s healthcare organization optimized for this digital communication? If not, consider Cured to partner with you on your path toward digital marketing transformation.
Meeting patients where they are has never been more vital for women’s healthcare marketers. Patients seek out care in an increasingly digital fashion - is your women’s healthcare organization optimized for this digital communication? If not, consider Cured to partner with you on your path toward digital marketing transformation.
get started with cured by innovaccer
Cured’s platform gives women’s healthcare marketers a holistic marketing platform to digitally communicate with both existing patients and prospective patients. The platform’s simplified design, paired with its robust functionality, is tailored for healthcare and women’s healthcare marketers, providing an opportunity to grow and deliver care. By leveraging the data, campaigns, and performance insights available, women’s healthcare marketers can plan their next engagement point to deepen consumer relationships and confidently accelerate patient interactions.
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